Inside Elon Musk's Grand Design to Dominate the World with 'X' - A Video Essay

One app and one CEO to rule them all 🌐

Hello Creative Technologists!

I've got some fresh content for ya’ll! Just dropped my first video essay - and it's all about Elon Musk's big plans for 𝕏.

It's a 22-minute deep-dive into how Musk is planning to pull off global domination by marrying SpaceX, Tesla, Neuralink, and more.

This video breaks down Musk's five-step strategy:

1. Blanketing the globe with SpaceX and Starlink satellites.

2. Rolling out a self-driving sensing fleet with Tesla.

3. Crafting a digital twin of society with Twitter and xAI.

4. Merging Brains & AIs with Neuralink

5. Tying it all together with X — the one app to rule them all

You can watch this video on YouTube or Twitter (yeah, they do long videos now!).

Here are some of the questions we dig into:

• Is Musk erecting a digital fortress around the Earth with his all-encompassing satellite grid?

• How is Musk melding SpaceX, Tesla, Neuralink, and Twitter in his grand blueprint for control

• Does Musk's fleet of Tesla cars mapping our globe give him an unfair advantage in the AI arms race?

• Are there clandestine ties between Musk's Starlink satellites and the Department of Defense?

• How close is Neuralink to achieving the sci-fi dream of bridging human brains and AIs?

Plus, we take a look at what Musk's end game for his super app X might be.

Stay tuned for Part 2 dropping next week where I’m putting Elon head-to-head with Google, OpenAI, and others. If you haven’t already - subscribe on YouTube and Twitter to be notified when it’s up.

Does Musk have the firepower to take on Big Tech in the AI race, or will the competition outmaneuver him? And the trillion-dollar question - will unchecked innovation lead us to utopia or an apocalypse?

I had a blast trying out this longer video format - it's a change-up from my usual quick hits. I'd love it if you gave the video a watch and let me know what you think. Just hit reply and share your thoughts.

Oh, and if you're gonna be at the Production Summit or Siggraph in LA this August, please hit me up!

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